These are sweet. I like how the logo fits neatly into Krug's chest in the first one.
Is that your title logo design or was it used previously? Did a quick google search and couldn't find it on any old posters. Anyway I was just thinking it's a simple but very strong and nicely balanced bit of typography.
I found some stills I hadn't seen before and thought I'd do a series of posters for LAST HOUSE and also to in some way commemorate David Hess' passing, which struck me blue more than I ever would have imagined.
The title logo design is one I created specifically for these designs - I studied the previous logos I could find and knew that the main element I wanted to keep which worked so well in imparting that newspaper headline/reality vibe was that particular bold, sans-serif, condensed font. The challenge was to treat such a title with so many words in such a way as to keep the whole logo compact - this was achieved through splitting it into 3 lines with tight tracking between the lines - hopefully the whole block is reminiscent of a house structure, as a bonus! The fonts used for the tagline, warning and credit block are all actual or emulated versions of the ones from the original 1972 poster. The aim with my retro cult movie designs is not to copy exactly the designs of the original posters, but to use approximations to retain the same feel as the originals yet allow me leeway for my own choices and the fact that I can't source all of the fonts that were used on some of the original posters. Truth is, too, that some of the old posters have uneven text layout as regards erratic spacing and weighting (the result of hand type setting) which is something I can hopefully address with our modern technology, just to tighten them up a tad. Having said that, I try to approach my layouts with shots from the hip to capture an aesthetic which isn't too forced and airtight, hopefully something more 'punk' in attitude, as if it was thrown together after a bad night out. Thanks for the feedback Aylmer, take care bud.
Thanks for the insights into your methodology, I have noticed myself before that some of your designs have a raw kind of punk quality to them so it's interesting to hear you confirm that.
I'm sorry to hear that David Hess' passing was personally painful for you... he was too young to go.
3 comments:
These are sweet. I like how the logo fits neatly into Krug's chest in the first one.
Is that your title logo design or was it used previously? Did a quick google search and couldn't find it on any old posters. Anyway I was just thinking it's a simple but very strong and nicely balanced bit of typography.
I found some stills I hadn't seen before and thought I'd do a series of posters for LAST HOUSE and also to in some way commemorate David Hess' passing, which struck me blue more than I ever would have imagined.
The title logo design is one I created specifically for these designs - I studied the previous logos I could find and knew that the main element I wanted to keep which worked so well in imparting that newspaper headline/reality vibe was that particular bold, sans-serif, condensed font. The challenge was to treat such a title with so many words in such a way as to keep the whole logo compact - this was achieved through splitting it into 3 lines with tight tracking between the lines - hopefully the whole block is reminiscent of a house structure, as a bonus! The fonts used for the tagline, warning and credit block are all actual or emulated versions of the ones from the original 1972 poster.
The aim with my retro cult movie designs is not to copy exactly the designs of the original posters, but to use approximations to retain the same feel as the originals yet allow me leeway for my own choices and the fact that I can't source all of the fonts that were used on some of the original posters. Truth is, too, that some of the old posters have uneven text layout as regards erratic spacing and weighting (the result of hand type setting) which is something I can hopefully address with our modern technology, just to tighten them up a tad.
Having said that, I try to approach my layouts with shots from the hip to capture an aesthetic which isn't too forced and airtight, hopefully something more 'punk' in attitude, as if it was thrown together after a bad night out.
Thanks for the feedback Aylmer, take care bud.
Thanks for the insights into your methodology, I have noticed myself before that some of your designs have a raw kind of punk quality to them so it's interesting to hear you confirm that.
I'm sorry to hear that David Hess' passing was personally painful for you... he was too young to go.
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